Swingarm City Takeover
Overview
Swingarm City Takeover is a cinematic adventure film and content package created in partnership with Mountain Yotas. Over two days in the remote Utah desert, I led end-to-end production including creative direction, on-site cinematography, photography, and post - drawing inspiration from classic ski and skate films to match the pace, energy, and personality of their brand. Deliverables included a 17-minute flagship film, a social promo cutdown, a stills gallery, and hours of additional footage intentionally captured for repurposing across their website, paid media, and organic social channels. The result is a deep, flexible library of content that continues to support their storytelling, marketing, and connection with the off-road community long after the trip.









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